Milestones Achieved, Opportunities Unlocked, and the Path to Market Leadership
Welcome to the latest CEEK update. We are thrilled to share the remarkable achievements and milestones we’ve reached.
With the launch of CEEK 3.0, we’ve introduced enhanced platform features, powerful infrastructure, and flexible content monetization options for creators to unlock new revenue streams from untapped markets. These advancements have solidified CEEK’s position as a preferred platform for creators and established a foundation for long-term market leadership.
Since launching our creator toolkit, we’ve seen a surge in the types of creators using the platform. Notably, we’ve seen an influx of sports teams and educational organizations using our platform for virtual training and scouting.
For example, this innovation has facilitated 35 international players in securing professional opportunities, attracting more teams to the CEEK platform. Additionally, this success has drawn the attention of a leading sports agency, now partnering with CEEK to secure deals for promising athletes through the platform.
We’ve introduced interactive and social features to further enable creators to effectively interact with fans. Fans can donate CEEK rewards to creators they follow, encouraging greater content creation and engagement.
CEEK 3.0 has provided a much-needed industry solution and positioned CEEK favorably with creators in multiple sectors through flexible content monetization.
The Road to Market Leadership
Today, there are more than 200 million creators, many of whom face significant challenges in effectively monetizing their content across various platforms. Traditional platforms depend heavily on advertising, creating stiff competition and leaving most creators without viable earning opportunities and limited ability to expand their audience.
According to Influencer Marketing Hub, 97.5% of YouTubers don’t make enough to reach the U.S. poverty line.
CEEK addresses these challenges by enabling direct monetization through virtual goods, virtual events, and unique experiences that were previously unmonetizable at scale. With seamless, multi-device content distribution, creators can upload once and distribute their content across a wide range of devices, including Meta Oculus, Smart TVs, Apple Vision Pro, mobile, and tablet, making their content accessible globally with or without a VR headset.
CEEK also opens payment methods, including mobile money and virtual currencies, ensuring fast and efficient transactions to maximize revenue and grow their audiences.
CEEK provides creators with unparalleled opportunities to earn and grow from untapped markets with new experiences.
REVENUE MODEL
Subscriptions
CEEK generates revenue through monthly, quarterly, and annual subscription plans, offering users access to premium content, exclusive VR experiences, and other advanced features.
Marketplace
The CEEK Marketplace allows creators to sell digital goods such as collectibles, merchandise, exclusive content, VIP events and experiences directly to fans. CEEK earns a commission on each sale and charges service fees for transactions. The marketplace also enables creators to track and manage their intellectual property on the blockchain, providing a secure and transparent platform for buying and selling authenticated physical and virtual goods.
CEEK Patent Awarded Products
These products are designed to enhance the user experience, supporting various virtual events, learning programs, and interactive content on the CEEK platform.
· CEEK VR Headset
· CEEK 360 Headphone
· CEEK VR Controller
Micro Certifications — Learning by Doing
CEEK is developing micro-certifications and educational courses led by industry experts, influencers, and top schools. These programs cater to the evolving needs of the modern workforce, providing valuable skill transfer through VR-based learning experiences. These certifications enable CEEK to support educational institutions and corporate clients with tailored training solutions, generating significant revenue at scale, while addressing the growing demand for specialized learning.
CEEK’s Unique Value Proposition for Creators and Partners
CEEK offers a suite of innovative tools and features that address critical needs in the digital content landscape. These offerings are strategically designed to ensure CEEK’s success, empower creators and partners. Here are the key components of CEEK’s value proposition:
Empowering Direct Monetization
Creator Control Over Revenue: By providing creators with direct monetization options, CEEK opens untapped revenue streams with new experiences, reducing reliance on ad revenue platforms. Creators like Mr. Beast still face challenges in monetizing through ad sales alone, most are turning to sales of their own physical products, which is out of reach for most creators. CEEK focuses on virtual goods, events, and experiences, offering faster and more scalable monetization methods.
Virtual Events — Emerging artists often struggle with undersold events due to limited or scattered fanbases. CEEK allows them to consolidate their global audience in one virtual space, creating new earning opportunities.
Flexible Content Monetization
CEEK provides flexible pricing models for virtual events, allowing creators to choose the best strategy for their audience and goals:
· Premium Priced Events
· Subscribers Only Events
· VIP NFT Access
· Charity Events — This enables creators to offer free content in exchange for donations to selected charities. CEEK has partnered with organizations like Foster Dreamz and Playing For Change Foundation.
· Donations — All content on the CEEK platform can receive donations, supporting creators while helping the community with content recommendations.
· Private Events — Enable live coaching and personal consultations by making events sharable by link only
· Invite Only Events — Enable live coaching and personal consultations by making events sharable by invitation.
· Free Events — Content may be offered for free with brand integration. CEEK is partnering with a marketing agency to help select creators secure sponsors and deals, maximizing their revenue potential and ensuring their success.
Expanding Reach to Emerging Devices and the Metaverse
Monetizing Virtual Goods: Virtual goods are easy to create and hold significant value in virtual worlds and the metaverse. CEEK extends creators’ reach by enabling new ways to engage fans and monetize content. For instance, athletes can monetize their followers by selling virtual shoes created with CEEK’s AI and content creation tools with utility in the CEEK Metaverse. We are in discussions with partners to enable utility on other platforms.
Wide Distribution Access: CEEK distributes content to devices like Meta Oculus, HTC Vive, Apple Vision Pro, and Smart TVs. This wide reach supports creators in connecting with diverse audiences on new devices in need on engaging content.
Blockchain IP Management: CEEK uses blockchain to track and manage content, ensuring transparency and security. This protects creators’ rights and fosters trust in the platform.
Expanding Global Accessibility & Reach
Over 70% of new music and entertainment revenue now comes from international markets. For Netflix, approximately 56% of its revenue is generated from international markets.
There are many challenges currently preventing creator direct monetization internationally. Notably payment systems and high data charges in some regions.
CEEK’s platform is designed for global use, with seamless payment systems and infrastructure, however high data rates are still a huge challenge that we face in many countries.
For example, in some countries, high data costs can be as much as $11 per day, which is prohibitive given the average salary. CEEK plans to mitigate this barrier through Net-Zero Telco partnerships and significantly expand the platform’s user base globally where most of new music subscriber revenue are coming from with little to no competition.
Unrivaled Content Creation and Marketing Support
Award-Winning Team: CEEK’s team have created content for some of the biggest names and brands in the industry. This experience and expertise provide creators with high-quality production capabilities and innovative marketing strategies, removing the requirement for exorbitant licensing fees, compared to competitors.
What’s Next for CEEK: Accelerating with AI
Automating 3D Model Creation: CEEK is developing AI tools to accelerate 2D assets into 3D models, streamlining the creation process for virtual goods. This will be complemented by an SDK for creators to design, customize and monetize their virtual goods easily. AI-enabled content creation tools will allow creators to produce high-quality content quickly and efficiently. This capability supports large-scale operations and helps meet increasing demand. Upcoming tools will further automate and scale content creation, enhancing efficiency and output.
Supporting Leading Creators with Robust Infrastructure
CEEK has established a robust infrastructure ready to scale, particularly focusing on creators in the domains of learning, music, sports, and entertainment who possess large libraries and fanbases looking to monetize their content. While the platform is open for anyone to create events and use the CEEK creator marketplace, priority onboarding will be given to top creators to ensure quality and provide them with advanced features and tools. By offering these comprehensive features and addressing market needs, CEEK is strategically positioned for success. The platform empowers creators, expands their reach, and provides innovative tools to monetize and engage their audiences effectively, ensuring sustained growth.
CEEK’s Market Phases of Development
CEEK’s journey can be broken down into four distinct phases, each marking significant milestones in the company’s growth and evolution.
Phase 1: Market Entry — This phase focused on establishing a unique value proposition in the market by leveraging VR technology to provide content monetization for partners and immersive experiences for users. Key Activities included designing market solutions and building CEEK’s patent-awarded products.
Revenue generation was primarily from product sales and offering custom branded experiences, while the platform was still in development.
Phase 2: Infrastructure and Ecosystem Development — In this phase, CEEK focused on developing the core technology and products for the content monetization platform, establishing partnerships, and creating initial content to attract users. The aim was to build a platform that could deliver high-quality, immersive VR experiences tracked on the blockchain and seamlessly integrated with users’ everyday experiences. Key Activities included building the core technology, including tokenizing the platform, developing the content delivery infrastructure, creator dashboard, and the marketplace. Expanding the content library to include diverse VR experiences, enhancing technological capabilities, and forming strategic partnerships. CEEK partnered with high-profile figures like Dwyane Wade, Lady Gaga and Bon Jovi to attract more users to the platform.
Phase 3: Expansion — CEEK has just entered this phase, focusing on attracting creators and users, and customizing the platform for learning and education where there is significant demand for CEEK’s solutions from the marketplace and user base. Key Activities include building advanced analytics tools, automating additional aspects of the platform with AI to enable massive scale, and updating infrastructure to accommodate millions of users from the current hundreds of thousands. Focus ongoing engagements and partnerships with top celebrities experts and partners.
Phase 4: Market Dominance — The future phase aims for continued innovation and achieving market leadership globally as the definitive content monetization platform for skills transfer and virtual experiences.
Acquiring or partnering with complementary companies, and continuously innovating to stay ahead. By focusing on these phases, we are strategically navigating our growth and positioning. We have created tools and provided custom solutions that are now ready for scale.
Empowering & Enriching Lives: The Future of CEEK
As we expand our offerings and enhance user experiences, we expect to see increased platform loyalty, higher transaction volumes, and more strategic partnerships, solidifying CEEK’s position as a leader in the XR content monetization space.
By leveraging our unique value proposition, we are well-positioned to drive substantial value for CEEK and enhance our potential to capture a larger market share and tremendous impact in transforming the lives of Ceekers globally.
Thank you for being a part of the CEEK journey. Together, we are redefining the future of content monetization and immersive experiences. The road ahead is filled with exciting possibilities. The best is yet to come!
